Agents that qualify inbound leads before your sales team wakes up. Agents that match inventory to buyer briefs and send a WhatsApp shortlist. Agents that collect rent, chase defaulters, and draft lease renewals. Agents that push listings to MagicBricks, 99acres, and Housing.com without a data-entry team. Built by the Realzent and LandlordAgent team.
You spend on MagicBricks and Meta ads. Enquiries come in at 11 pm. The first response goes out at 10:30 am the next day, if at all. By then the buyer has spoken to three other brokers. Site visits get booked over phone, then cancelled without notice. Rent reminders go out on a WhatsApp broadcast and half the tenants ignore them until the 15th. Listings on 99acres show a wrong price because the sales exec who updated the price file went on leave. A promising deal sits at "site visit done" for 12 days because the broker forgot to follow up.
Agents fix this at the workflow layer, not the messaging layer. A lead qualification agent responds inside 90 seconds, tags the buyer's budget and preferred locality, and books a site visit before your team has coffee. A rent collection agent sends the reminder, checks Razorpay, escalates the defaulter, and updates the ledger. You watch outcomes, not tickets.
The Indian real estate ground reality is broker-heavy, WhatsApp-first, and still cash-tolerant in tenancies. A generic SaaS built for a US brokerage does not survive here. Agents built for this market handle mixed cash and UPI rent, respect the informal follow-up patterns brokers actually use, and know that a buyer saying "sunday check kar leta hoon" needs a Saturday nudge, not a Monday CRM report.
Realzent is Decipher's property CRM. LandlordAgent handles tenancy and rent management for NCR portfolios. When we deploy an agent for your brokerage or developer sales team, we're shipping something we already run on our own book. Rent reminders, lease renewals, listing sync, lead qualification, all live in production against real tenants and real buyers.
See LandlordAgent productEvery agent we ship has three parts: a defined task with a success metric, tools it can call (WhatsApp API, portal feeds, Razorpay, your CRM, Google Calendar), and an escalation path when it hits a case it should not handle alone. Nothing runs open-loop. Every agent action is logged, reviewable, and reversible.
We pull inventory from MagicBricks, 99acres, and Housing.com feeds. We send WhatsApp through the official Business API. Payments reconcile against Razorpay. Site visits sync to Google Calendar. Rent ledgers sit inside LandlordAgent or your existing accounting stack. No screen scraping, no fragile browser automation.
Human-in-the-loop is the default in week one. Every agent action is proposed for a manager to approve. As accuracy stabilises over the first month, you unlock actions category by category. Rent reminders auto-send by week 3. Site visit confirmations by week 4. Lease renewal terms stay owner-approved for as long as you want. You control the trust curve.
Enriches every inbound enquiry from MagicBricks, 99acres, Housing, Meta ads. Scores buyer intent, tags budget bracket, preferred locality, timeline, self-use vs investment. Hot leads get routed to a broker with a briefing note. Cold leads enter nurture.
40-60% faster first responseReads the buyer brief. Runs it against your live inventory (owned stock plus feeds from partner brokers). Sends a 3-5 unit WhatsApp shortlist with photos, floor plans, price, RERA number, and a booking link. Learns from what the buyer opens.
3-5x shortlist engagementCoordinates a 3-way slot across broker, buyer, and property in-charge. Checks Google Calendar, sends confirmations, runs 24-hour and 2-hour reminders. Handles reschedules conversationally. Escalates no-shows to the sales manager same day.
30% visit conversion liftSends rent reminder templates 5 days and 1 day before due date. Checks Razorpay for payment. Marks the ledger. Escalates on day 5 of default with a firmer message. Sends the owner a weekly rent-status digest. LandlordAgent runs this today.
Cuts owner admin by 70%Watches lease expiry dates 90 days out. Drafts renewal terms inside owner-approved bands (typical 5-10% escalation, notice period, deposit adjustment). Opens the conversation with the tenant. Routes final terms to the owner for a one-tap approval.
Zero missed renewalsTenant reports a leaking tap on WhatsApp. Agent classifies, checks the vendor roster for plumbers in that locality, dispatches, tracks resolution against SLA. Escalates if the vendor misses the 48-hour window. Closes the loop with tenant confirmation.
Vendor SLA compliance visibleDrafts unit descriptions from raw inputs (BHK, carpet, amenities, floor, facing, RERA). Uploads across MagicBricks, 99acres, Housing.com through their APIs. Refreshes pricing weekly. Flags listings that go 30 days without an enquiry so you can reprice.
Hours per listing to minutesWatches deals in your CRM. Nudges the broker when a deal sits at "site visit done" for more than 72 hours. Drafts a hand-off note when a broker goes on leave. Flags deals that have gone silent past 14 days for manager review.
Recovers 15-20% stalled deals15-min call. Tell us your inventory count, current CRM, and the one workflow that eats the most manager time. We come back with a pilot scope and fixed price inside 48 hours.
Book Free 15-min CallRent collection agent handles reminders 5 and 1 day pre-due, checks Razorpay in real time, marks the ledger, escalates on day 5 of default. Lease renewal agent watches expiry dates 90 days out and drafts terms inside owner-approved bands. Maintenance ticket agent routes complaints to vetted vendors in the tenant's locality and tracks SLA to close.
Lead qualification agent responds to portal enquiries inside 90 seconds. Property matching agent sends WhatsApp shortlists that get 3-5x the click-through of a portal email. Site-visit scheduling agent coordinates broker, buyer, and property in-charge without a phone call. Broker follow-up agent nudges stalled deals and drafts hand-off notes.
Each agent has a defined action scope. The rent collection agent can send reminders and mark payments, but cannot issue eviction notices. The lease renewal agent can draft terms, but cannot execute the final agreement. The listing agent can update descriptions and photos, but cannot change price beyond a threshold without owner approval.
Escalation is built in. When an agent hits an edge case (a tenant disputing a rent charge, a buyer asking about legal issues on a property, a broker calendar conflict it cannot resolve), the case surfaces to a human dashboard with full context. You never wake up to a mess made by an agent going rogue at 2 am.
Map your inbound flows, CRM, portal contracts, rent book if applicable. Written feasibility with recommended first agent.
One agent shipped end-to-end. Lead qualification or rent collection or listing sync. Runs on your live data with human review before every action.
3-6 agents wired together. CRM, WhatsApp API, portal feeds, Razorpay, calendar sync. Escalation paths, audit logs, dashboards.
Model API costs, weekly evals, prompt tuning, escalation review, WhatsApp template management, quality monitoring.
Book a 15-min call. Tell us your inventory count, your CRM, and the one workflow that eats the most manager time. We come back with a pilot scope and fixed price inside 48 hours.